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Sales & trends

Invoiced sales in the Tally data, 3 Oct 2026 (1 day) · as of 3 Oct 2026

Scope: 3 Oct 2026 · Cost centre: BRANCH1

AED 17K invoiced 3 Oct 2026; Lattafa made up 87% of the total.

Gross margin at the purchase prices seen in the data (87% of sales costed), not the stock valuation; brands read from item names.

Invoiced (net)
AED 17K
Gross margin
19.4%AED 2.9K on the 87% of sales with a known cost
Lattafa share
87%own brands 0%
Export customers
100%AED 17K · 2 countries
Invoiced sales (net)
AED 17K
2 invoices · 2 customers
Customers invoiced
2
2 countries
Distinct items sold
2
2 brands · 2 categories (inferred from names)
Median invoice
AED 8.5K
of 2 invoices

From order to cash

Four events on different documents, each at its own document's prices: side by side, never added.

Day by day
Orders booked
AED 235K
13 orders · 12,200 pcs
1 optional order not counted
Delivered
AED 69K
7 delivery notes · 12,001 pcs
At the notes' prices
Invoiced sales
AED 17K
2 invoices · 264 pcs
AED 69K delivered on 7 notes has no invoice in the export
Collected
AED 0
0 receipts, gross
Cash and bank receipts dated in scope

Top customers

By invoiced sales, net. The largest holds 87%.

All customers
  1. 1
    Afia-Ghana
    Ghana · 1 invoice
    AED 15K
    87.1%
  2. 2
    JUNIOR PERFUME
    Qatar · 1 invoice
    AED 2.2K
    12.9%

Top products

By invoiced sales. Brand read from the item name.

All products
  1. 1
    Atlas 55ml
    Lattafa · 240 pcs
    AED 15K
    87.1%
  2. 2
    Vintage Radio 3pc
    Lattafa Pride · 24 pcs
    AED 2.2K
    12.9%

By cost centre

Invoiced sales, with orders booked beside them. Select one to filter this page.

Branches
  1. 1
    BRANCH1
    AED 17K
    100.0% · ordered AED 235K
Compare two cost centres

Markets

UAE against export customers, by the country on the invoice. 2 countries.

  • UAE customersAED 00%
  • Export customersAED 17K100%
By country
  1. 1
    Ghana
    1 customer
    AED 15K
    87.1%
  2. 2
    Qatar
    1 customer
    AED 2.2K
    12.9%

Brands

Own brands (Mamlakat Al Oud, Volare) against distributed brands. Read from item names.

  • Own brandsAED 00%
  • Distributed brandsAED 17K100%
By brand
  1. 1
    Lattafa
    1 item · 240 pcs
    AED 15K
    87.1%
  2. 2
    Lattafa Pride
    1 item · 24 pcs
    AED 2.2K
    12.9%

Category mix

Read from item names (for example A/F for air fresheners). Select one to see its products.

  1. 1
    Perfumes
    1 item · 240 pcs
    AED 15K
    87.1%
  2. 2
    Gift sets
    1 item · 24 pcs
    AED 2.2K
    12.9%
More detail
Invoiced incl. VAT
AED 17K
No VAT on the invoices in scope
Invoices
2
Each invoice number counted once
Units invoiced
264 pcs
average AED 64.70 per piece
Average invoice
AED 8.5K
over 2 invoices

Why the stages differ

Each statement is computed from the documents in scope and links to them.

  • Ordered is not yet delivered: deliveries in the export cover 2% of the units ordered in scope (2 of 13 orders have one); 11 have none in the export yet.Customer orders
  • Delivered runs ahead of invoiced: AED 69K on 7 delivery notes has no invoice in the export yet. Each stage is valued at its own document's prices.Notes to check

Categories at each stage

AED, net of VAT. Each column is a different event; a category can be ordered in the window and invoiced after it.

CategoryOrderedDeliveredInvoiced
Perfumes229K13K15K
Gift sets5.4K7.3K2.2K
Deodorants048K0

Invoice size

Each counting invoice by its net value: how many fall in each band, and how much of the value they carry.

Invoice netShare of invoicesShare of value
Under 5K
1 · 50%
13% · AED 2.2K
5K–25K
1 · 50%
87% · AED 15K
25K–100K
0 · 0%
0% · AED 0
100K–500K
0 · 0%
0% · AED 0
500K and over
0 · 0%
0% · AED 0
Largest invoicesAll invoices